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Experience design
Audience journeys, story beats and interactive moments, mapped from arrival to exit.
Immersive horror experience design
In immersive horror the audience isn't watching the story. They're in it, and often it's happening to them. Dread Works designs immersive horror experiences where every room, performer and sound moves the audience closer to something they'd rather not meet.
We work on promenade theatre, one-to-one experiences, horror dining, live-action games and brand activations.
Exhibit list
What we
deliver
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Interactive narrative
Branching stories and choices that make each guest feel personally targeted.
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Performer direction
Character work, improvisation and scare technique for immersive casts.
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Spatial sound
Multi-zone and binaural audio that moves around the audience.
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Consent & safety design
Clear boundaries, safe words and touch policies built into the experience without breaking the spell.
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Event horror concepts
Themed horror nights, launches and activations with a story at their core.
Procedure
How it
works
- 01
Consult
A free consultation to understand your project, audience, budget and deadline.
- 02
Diagnose
We review your concept, site, script or recording and find where the fear is, and where it isn't.
- 03
Design
Narrative, scares, audio and song, combined in whatever mix your project needs.
- 04
Deliver
Documents, assets, workshops and on-site tuning, right through to opening night or release.
Transcript
Questions
asked
What is an immersive horror experience?
An immersive horror experience puts the audience inside the story. They move through spaces, interact with performers and make choices, so the fear feels personal rather than watched from a seat.
How do you keep immersive horror safe?
We design consent and safety in from the start: clear communication before entry, touch and no-touch policies, safe words, performer training, and exit routes that don't break the story.
Can you design a one-off horror event?
Yes. We create concepts, stories, scares and sound for one-off horror nights, launches and brand activations, as well as long-running shows.
Final reel
Tell us your
nightmare
Book a free consultation. Tell us what you're making, who it's for and what they should feel. We'll tell you how to make it worse.